Responsible Use of Artificial Intelligence Charter
At Soaz Media, I use artificial intelligence as a tool, never as a substitute for my professional judgment. These are the principles that guide its use in my advisory, implementation and support engagements.
I remain fully accountable for the results, decisions and deliverables produced with the help of AI.
I protect my clients’ personal and strategic information. No sensitive data is entered into an AI tool without first verifying its data processing terms, and certain categories of data are never entered at all.
I systematically validate information generated by AI before any use that has professional, strategic or reputational consequences.
I clearly disclose the use of AI whenever it helps people understand a piece of content, an analysis or a recommendation.
My practices comply with Quebec legislation, notably Law 25, and limit the risk of data leaks or misuse.
I commit to using artificial intelligence in a way that is useful, responsible, transparent and secure, by maintaining constant human oversight and remaining accountable for its effects.
Soaz Media, from AI strategy to implementation
AI usage policy