FAQ

From strategy to AI implementation

From diagnosis to your team's autonomy

1. What is an AI assistant?

It’s an automated tool capable of dialoguing with your clients, employees, or partners. Thanks to artificial intelligence, it understands natural-language questions, answers accurately, and performs advanced tasks such as scheduling meetings or sending documents. It can also qualify leads, perform automated follow-ups, connect to your CRM to personalize responses, update ERP data, re-engage abandoned carts, or send reminders.

2. What is the difference between a basic “basic” chatbot and a custom-designed “advanced” chatbot?

A basic chatbot can answer simple questions from a website or PDF, and connect to a calendar. But an advanced chatbot, like those designed by Soaz Media, can handle complex conversations, integrate with your tools (CRM, ERP, forms, emails), offer a personalized tone, and evolve with your business. It's a strategic lever, not just an automated response.

3. Is my business too small for an AI assistant?

Not at all. SMEs are often the first to benefit from it. An AI assistant saves time, offers 24/7 customer service, and avoids overloading your team. Plus, it sends a strong message to your customers and partners: you're an innovative company, open to smart technologies .

4. Will it be impersonal? I don't want a cold robot.

A well-designed chatbot is an extension of your brand. At Soaz Media, you approve the wording, and the chatbot is trained to communicate like your brand—with warmth, clarity, and professionalism.

5. Can my AI assistant grow with my business?

Yes. Your AI assistant can evolve through additional features, integrations, and learning modules aligned with your company’s growth.

6. What costs should I expect?

A chatbot or AI agent project generally includes three distinct types of costs:

1. Consulting fees – This covers the analysis of your needs, the conversational strategy, the design, the choice of tools and deployment.
   ➕ Quarterly support is possible if you wish to evolve your assistant over time.

2. Development fees – These fees cover creation of the user experience, the design of the conversational flow and the technical implementation by a team of developers (configuration, integration, testing, training).
   👉 This cost is non-recurring, unless you request maintenance, subsequent modifications or additions.

3. Platform fees – If you use a solution like Botpress, there may be monthly fees (ranging from $0 to several hundred dollars depending on the features enabled).
   ➕ Most platforms are free to start with, then charge according to usage.

At Soaz media, everything is explained clearly, with no hidden costs. You choose what suits you according to your budget and objectives.

7. How much does an AI assistant project with Soaz Media cost?

Here is an overview of development price ranges based on the scope of the project:. Platform fees are not included. This is provided as a reference only and is not binding.

-  Foundation – from $1,200. Example: Chatbot linked to your website, answering frequent questions and performing one key action (e.g., scheduling, redirecting to a resource, or connecting to one external tool).

-  Growth – from $3,500. Example: Intelligent conversational assistant that personalizes answers based on user profile or choices. Can connect to multiple internal tools (CRM, calendar, forms, light database) and offer a smooth, contextual, and partially automated experience..

-   Performance – from $7,000. Example: Full AI agent integrated with your business systems (CRM, ERP, APIs, internal databases). Manages complex business logic, automates processes, handles data, and supports advanced multilingual interactions.

At Soaz Media, we always tailor the solution to your budget. Detailed quote, clear pricing, no hidden fees.

8. Do I need to have a technical team to manage it?

No. The interface is simple and designed for non-technical users. You can follow conversations, update replies, or delegate adjustments to us if you prefer.

9. Will my team actually use it?

Yes, especially if they're involved from the design stage. We adapt the AI assistant to their reality, integrate real-life scenarios, and provide clear training for smooth adoption.

10. Can we really integrate it with our tools (website, calendar, ERP, CRM)?

Yes. The Soaz Media assistant can integrate with your website, appointment scheduling tool, CRM, or any other relevant platform. We ensure seamless integration without disrupting your operations. And we use standard connectors to ensure compatibility.

11. What if I want to change platforms later? Will I have to start all over again?

In many cases, changing platforms means rebuilding the bot from scratch. Each technology has its own rules and limitations. That's why we help you choose the right platform from the start—to avoid surprises, protect your investment, and ensure the project's longevity.

12. Will my customers really use the chatbot or AI agent?

Yes, and it's not just a hunch—it's backed by data. When a chatbot or AI agent is well-designed, fast, and easy to use, it's often preferred over forms or waiting on hold.

               • 82% of customers say they prefer interacting with a chatbot rather than waiting for a human (source: Big Sur) https://bigsur.ai/blog/ai-chatbot-statistics?utm_source=chatgpt.com

               • According to another study, 70% cite speed as the main advantage, 87% rate their experience positively or neutrally, and 62% prefer an automated assistant if it allows them to avoid waiting (source: Fullview, 2025 https://www.fullview.io/blog/ai-customer-service-stats?utm_source=chatgpt.com )

These figures confirm that AI assistants are not only used: they are appreciated, as long as they provide a clear, rapid and personalized response.

13. What if my content changes often? Won't the chatbot or AI assistant quickly become outdated?

No. You can easily update content through the interface. And for dynamic information, we can connect the chatbot to your knowledge base - "reference sources" (e.g., website, Google Sheets, CRM, etc.).

14. How do you know if the chatbot / AI agent is really profitable for your business?

From the outset, we define key indicators with you: number of automated conversations, appointments made, number of qualified leads, emails avoided, calls replaced, time saved by your teams and increased customer satisfaction. You track everything in a clear dashboard. The return on investment becomes tangible.

15. Is it compliant with Law 25 and GDPR? And is it secure?

Yes. Our products are designed to comply with Bill 25 (Quebec) and the GDPR - General Data Protection Regulation (Europe). Explicit consent, secure hosting, restricted data access, and full logging are all part of our solution.